1930 to 1938

Swiss Youth Hostels against the backdrop of the economic crisis, spiritual national defence and fascism

«Good advice for young people who can’t complete their holiday plans or don’t dare to make them because it’s too expensive.» The Association for Youth Hostels Zurich manages a fun holiday home in Toggenburg, 1.5 hours uphill from the Ebnat-Kappel municipality. It is nestled in a serene, expansive landscape and offers plenty of exciting excursions to enjoy. The Bendeli Youth Hostel. The Bendeli hostel is something special. Cosy parlours, comfy beds and a friendly hostel matron known as the «Hausmüetti», who offers full board accommodation for Fr. 3.50 a day. The Hausmüetti is called Miss Siebenhühner and receives enquiries and registrations from young holidaymakers. Address: Jugendferienheim Bendeli ob Ebnat-Kappel, Toggenburg. Now it’s time to make holiday plans: The Bendeli caters to all holiday requirements.»[1]

Many young people are visiting youth hostels such as the Toggenburg Hostel, which is managed by the hostel matron (Hausmutter), Fräulein Siebenhühner.

The hostel matron Fräulein Siebenhühner has her hands full. Opened in 1926 by the Zurich District, the hostel in the canton of St. Gallen enjoys great popularity. The inspiring reports have obviously reached a huge number of young people who – it almost seems – all want to stay overnight in Ebnat-Kappel and other youth hostels. Between 1926 and the outbreak of World War II in 1939, the number of overnight stays and visitors reaches dizzying heights. While the annual report lists 5,000 visitors to the 80 hostels in 1926 and almost 40,000 to 126 hostels in 1930, by 1938 the figure has risen to 105,000 with around 168,000 overnight stays. The peak figure of 208 youth hostels is reached in 1938, while this number falls steady during subsequent years. During the current anniversary years, there are still around 50 youth hostels, which notched up almost 440,000 visitors and around 880,000 overnight stays in 2023.

 

 

Cooking together, Peter Heer (1938)

Image: SYH archive

Dining room in Zernez, Georges Bouchard (1938)

Image: SYH archive

When it was founded in 1924, it was agreed that the proportion of foreign guests should not exceed 50%. This fear has lacked justification for quite some time. In the first few years, the number of domestic visitors never falls below 80%. During the war years, a figure of almost 100% is reached – although this is not on a voluntary basis. It was not until travel opportunities open up again from 1947 that the figures gradually shift and settle, with around two-thirds of international guests in the 20 years from 1970 to 1990, before returning to the original target around the turn of the millennium. During the two years of the pandemic, more than three-quarters of the «jugis» are occupied by Swiss people, just as they were right at the start.

Wishful thinking and economic reality
The desire for more overnight accommodation and the opening up of new regions of the country is not always accompanied by financial success. The impact of the Great Depression gradually reaches Switzerland. Unemployment rises continuously from 1931 onwards and peaks in 1936 with a rate of 6.4% in January, corresponding to around 124,000 job seekers. Only with the outbreak of the war does the number fall again. There are very few foreign visitors in the tourism sector, as the surrounding countries are doing much worse than Switzerland. Nevertheless, the number of guests at the youth hostels continues to increase. The Bern Association can now finally afford to send a board member on a reconnaissance tour. Marthe Aebischer travels across Valais for two weeks and returns with a list of ten youth hostels at her disposal. These include Les Hudères, where there was a youth hostel until the 1980s, and Champex, which did not close until the second half of the 1990s as part of the restructure.[2]

 

 

The youth hostel’s parlour, Rohrschach (1937)

Image: SYH archive

Amden parlour, M. Beyer (1936)

Image: SYH archive

The dream of owning your own home
Meanwhile, the Zurich Association is dreaming of having its own youth hostel, which it can plan from scratch. It should have a magnificent view and «hostel parents».[3] In October 1931, a small miracle takes place. A generous benefactor donates a piece of land to the association, along with a plan for a hostel in Lenzerheide. The completed building is expected to cost 25,000 francs, with the foundations already in place. However, the area is so remote that an apartment for the hostel parents Frau und Herr Mohler also has to be built in the youth hostel. After a few disagreements with the locals had been resolved, construction progresses quickly and on 1 October 1932 the Zurich district’s first home is inaugurated. Unemployed young people have installed the water pipes, taken over planning work and built a playground. However, the seclusion of the tuffstone building with its panoramic views of the mountain and Lake Heidsee has its pitfalls. For transporting food, the Mohlers rely on a Newfoundland dog, which they use to pull a sledge in winter and a handcart in summer.[4] During the war years, the Mohlers not only struggle with the long distances, but also with the food rationing from the end of August 1939.[5]

 

Valbella-Lenzerheide Youth Hostel (1932)

Image: SYH archive

As not all young people are able to make the long journey from Zurich to Lenzerheide in their free time, the Greifensee becomes a favoured destination. A farmer by the name of Herr Meier sells a piece of land in Fällanden – «Bei süssem Most» – for a low price. This area known for its cider making was still predominantly rural at the time. In the crisis year of 1936, job creation loans are made available, covering up to one third of the construction costs. Unemployed youngsters create furniture from wood in work camps and help with the construction of the building designed by renowned architect Emil Roth.[6] Dormitories and a sophisticated gender segregation system elevate the building to a real showpiece.[7] On 6 June 1937, the «dream hostel» is inaugurated, just as it had been envisaged and described almost to a tee by Getrud Honegger years earlier: A simple, functional, modern building with no frills.

 

 

Fällanden Youth Hostel (1937)

Image: SYH archive

Fällanden Youth Hostel, inauguration (1937)

Image: SYH archive

The district of Lucerne manages to courageously purchase its own hostel in a prime location in 1930 before the inhabitants of bustling Zurich purchased theirs. The Rotschuo youth holiday home is located between Vitznau and Gersau on Lake Lucerne. The youth hostels in Central Switzerland can hardly believe their luck: «It’s fair to say that if the world crisis of 1930 had not created so many difficulties, the entire Lake Lucerne Riviera from Hertenstein to Gersau would probably have been completely occupied by private individuals.»[8] In light of the crisis in Europe, they stress the importance of doing something for the younger generation: «In these troubled times, in particular, it is very important that young people are able to go back to their roots, and is why our own vegetable garden and barn with the three cows at the ‘Rotschuo’ are particularly important.»​​​​​​​[9]

 

 

Rotschuo Youth Hostel (1940)

Image: Code 1991.396, ©Marie Ottomann-Rothacher, Swiss Foundation for Photography

Rotschuo Youth Hostel (1940)

Image: Code 1991.392, ©Marie Ottomann-Rothacher, Swiss Foundation for Photography

From the mid-1930s, fear of war begins to spread in Switzerland. In view of the threat posed to Switzerland by National Socialist Germany, the idea of the Spiritual National Defence[10] is becoming increasingly important. Political and intellectual circles as well as the media are calling for measures to strengthen the fundamental cultural values of Switzerland. The country should unite across language barriers, social groups and political divides. Young people are also required to be good citizens, to love their home country and to appreciate their «little plot of land» known as a «Scholle,» such as the land that was cared for at the Rotschuo hostel. 

From the very beginning, the Swiss Youth Hostels emphasise their political and religious independence, while also pursuing the ideals of peace and international solidarity. For example, when the Spanish War led by the fascist Franco regime breaks out in 1936, Spanish children find shelter in a Swiss youth hostel. The Swiss Worker’s Relief Organisation (SAH) takes them from the war zone to Switzerland to recover and looks after them. [11]

 

 

Children’s campaign in Spain organised by the Swiss Workers’ Relief Organisation (SAH); group photo in front of a youth hostel (1936)

Image: F Fa-0012—024, Swiss Social Archives

Hiking calendar

The hiking calendar of the Swiss Youth Hostels, which appeared for the first time in 1935, enjoyed great popularity for many years. 12 monthly rotogravure images show hiking and landscape photos that can be detached and used as postcards. On the back there are descriptions of life in the youth hostels. You can find out more about the purpose of Swiss youth hiking and the development of the Swiss Youth Hostels in texts written in French and German on the “Zwischenblättern” pages.

The hiking calendar is also illustrated with photos from an annual competition. Anyone who wins the special prize for the best outdoor photo of a youth hostel will receive a voucher worth CHF 25 for a holiday in a “Jugi”. The amount may also be paid out in full or in part in the form of ticket vouchers for the journey by train. Josef Ehrenzeller wins a prize in the 1945 photo competition for his picture “Breakfast in the youth hostel”.

According to the periodical for teachers, there is something very special about the 1951 issue that includes colour photographs showing old everyday objects from all over Switzerland. In 1972, the following year’s calendar was advertised with eight inserts with suggested hikes and map excerpts: “Suggestions for enjoyable hikes”. The last calendar is published in 1990.

[1] Berner Schulblatt, 1935, Heft 16, 20. Juli 1935, S III

[2] Cf. Alain Paratte, 1991, p. 36.

[3] Cf. 50 Years of the Zurich Youth Hostels Association, 1974, p. 10.

[4] Cf. 50 Years of the Zurich Youth Hostels Association, 1974, p. 12.

[5] Find out more about food rationing here: hls-dhs-dss.ch/de/articles/013782/2010-08-02/

[6] Cf. 50 Years of the Zurich Youth Hostels Association, 1974, p. 15, and A. Furrer, Was ist eine Jugendherberge, in: Das Werk: Architektur und Kunst, Band 30, Heft 1, 1943

[7] «The requirements stipulated by the Zurich Youth Hostels Association in its capacity as building owner for this new building were based on many years of experience with similar hostels, some of which are operated as self-built buildings and some as rental properties. The most important requirement was that the hostel should be as flexible as possible to accommodate the fluctuating numbers of boy and girl visitors. This results in the hostel being clearly partitioned into medium to smaller-sized sections. The bedrooms, together with a communal washroom, are divided into two groups separated by gender. Each group contains two dormitories, each with ten two-tier bunk beds and a bedroom each for just four young people. Two separate areas are available for communal living: a large day room and a small one, which is used particularly when activities are limited, when the weather is unpredictable or in the cooler months of the year.» Architect Alfred Roth (cousin of Emil Roth) on the spatial organisation of the hostel in: Das Werk: Architektur und Kunst, (The Work: Architecture and Art) Volume 30, Issue 1, 1943

[8] Pro Juventute, 1932, page 286.

[9] Pro Juventute, 1932, page 286.

[10] Cf., for example, hls-dhs-dss.ch/de/articles/017426/2006-11-23/

[11] Cf. www.republik.ch/2019/10/19/jenseits-der-vorfuehrung

100 Years of Swiss Youth Hostels

  • 1900 to 1924: History

    Shortly after the turn of the 19th century, many young people have very little free time or money. Communal hiking, singing and dancing in the great outdoors offer an inexpensive entertainment option, regardless of the presence of adults.

  • 1924 to 1932: Founding years

    After the First World War, young people became increasingly enthusiastic about hiking with their peers. Parents and teachers start to become concerned. They wonder if family ties are being torn apart, authority lost and if a willingness to work is diminishing.

  • 1930 to 1938: Economic crisis, spiritual national defence, fascism

    The 1930s are characterised by unemployment, fear of war and spiritual national defence. Nevertheless, the youth hostels expand their network and defy the economic realities, sometimes thanks to a huge amount of luck, sometimes thanks to great courage.

  • 1939 to 1947: Wartime and reconstruction

    With the outbreak of war in the summer of 1938, the influx of visitors to the youth hostels dramatically declines. Instead of young guests from abroad, soldiers on active duty are now sleeping in large dormitories.

  • 1947 to 1959: Recovery and professionalisation

    After the war, the world is slowly recovering and international ties are rekindled. After significant growth up to 1938, the number of youth hostels is steadily decreasing.

  • 1960 to 1970: The dawn of the youth

    The 1960s are marked by an economic boom and young people seeking more freedom. The youth hostels are facing competitive pressure for the first time.

  • 1970 to 1980: Backpackers discover Switzerland

    Now even young people can afford long-distance trips; everything is cheaper and almost everyone has enough work. The world seems to be open to everyone, especially the American boys and Canadian girls travelling on a budget.

  • 1980 to 1990: Research into youth tourism

    When looking for sponsorship, questions of image come to the fore. Are the youth hostels keeping up with the times and what do potential guests think of them?

  • 1990 to 1999: Restructuring and realignment

    The Swiss Youth Hostels have to find their way in the globalised world and are exposed to competition and newly sensitised guests from all over the world. Financially, things are getting tight.

  • 2000 to 2010: Repositioning and image adjustment

    Who is not familiar with the Swiss Youth Hostels? Hardly anyone. One in three Swiss citizens knows what is being talked about when they are asked about the hostels that are affectionately known as “jugis”. They are a national symbol.

  • 2010 to 2019: Strategic Sustainability

    From 2010, the youth hostels start harvesting sunshine from their roofs. As part of the Swiss Youth Hostels’ sustainability strategy, numerous renewable energy projects are implemented from the second decade of the 2000s onwards.

  • From 2020: Years of the pandemic and a new start

    In 2020/2021, the COVID-19 pandemic brings international travel to an almost complete standstill. Stay-at-home orders and travel bans for school parties and groups within Switzerland push the Swiss Youth Hostels to the limits of their economic viability.